We believe no one can question the importance of Instagram. Even though this was probably one of the most recent social networks to be launched, the truth is that it makes a difference.
While when Instagram was first launched, most people believed it would be that kind of fun apps just for kids. However, with time, more and more marketers and website owners started to use it as a way to build their audience. Today, Instagram is one of the most popular social media websites with more than 20 million active members. The shares are also unbelievable – about 1.6 billion of likes and 60 million images are shared each day.
The truth is that other social networks also have great numbers. So, why should you try to discover how to get more followers on Instagram for free instead of keep using the other social networks that you have been using so far? Well, if something can be said about Instagram is that it tends to work pretty well in terms of engagement. According to the 2014 Forrester study, the average engagement rate for brands in Instagram was 58 times higher than on Facebook. So, if you had any doubts about having an online presence on Instagram, we believe you don’t have any anymore.
So, how to get more followers on Instagram for free? Here are 7 ideas that you can implement:
#1: Hashtagging Needs Creativity:
When you are looking to discover how to get more followers on Instagram for free, one of the first things that you should consider is on being creative with your hashtags. The reality is that with Instagram, you need to look beyond the words. Yes, you still need to use them but you can also use hashtags that help you tell your story.
One thing is for sure: boring accounts don’t have much of a success with Instagram. So, when thinking about the hashtags that you will use, try to think in a different way, from a different perspective. Be ironic, be funny.
#2: The Bio URL:
As you probably know, you can only have one link pointing to your website. So, you need to make sure that you take advantage of it.
If you take a look at most Instagram profiles, you’ll notice that the bio URL tends to point only to the home page of a website. However, why can’t you change it? The truth is that you should really change it.
Just think about it. Let’s say that you’re having a sales weekend and you want to make sure everyone on Instagram knows about it. This is the perfect time to change your bio URL and point it directly to the products you have on sale.
#3: Your Dedicated Hashtag:
When you own a business and start your Instagram account, you want to make sure that one of the hashtags that you use on all your posts includes your company name. So, you would use #yourcompanyname on each post you publish. However, and besides doing this, you can and should always be creative in the offline world.
The reality is that your audience is huge and a part of it may only be aware of you if they see your hashtag. So, why not make it brandable and include it in print ads, receipts, relevant events, and on signage in your store?
Integrating offline and online marketing campaigns tend to bring good results.
#4: “Your” Instagram Style
Just like we all have our own personality, why can’t you show in on Instagram? How? Simple.. Instead of adopting the same old style that most businesses are using, let your personality appear. Make sure that you stand out.
The truth is that whether people like it or not, it will be a lot easier for them to recognize you as soon as they see it.
#5: Using Captions The Right Way:
When you first think of Instagram, you immediately think about images, amazing and beautiful images. Even though it’s true the saying that a picture is worth a thousand words, a few words don’t do any harm. And the truth is that your profile has a lot to gain when you use creative captions along with your images. They will help your viewers and subscribers follow the story and be completely engaged.
One of the things that you’ll experience when you are writing the first captions is weirdness. It will seem strange to be writing them. However, when you finally discover your Instagram voice, they will come to you naturally.
The truth is that captions are incredibly powerful. You can also use them to engage with your followers directly. For example, you can ask them a question or simply include a call to action in one of your photos.
#6: Remember Your Calls To Action:
When you are figuring out how to get more followers on Instagram for free, you just can’t miss the opportunity of adding a couple of calls to action. However, you need to remember that Instagram isn’t your website or isn’t a landing page. So, the call to action will be different here.
The first thing you need to do is to ask yourself what you want people to do when they see your post. Then, you need to find a way to implement it. Remember to be different and funny.
#7: Using Fiverr Gigs And Similar Services:
Besides all the ideas that we already provided on how to get more followers on Instagram for free, you can also try out some Fiverr gigs. In this specific gig, for example, he promises to increase your subscribers who are interested in what you have to offer.
As you can see, you can start getting more followers on Instagram right now. Make sure that you implement each one of these strategies as soon as you can, and you’ll see the results appearing. You’ll be engaging a lot more, and you will be driving a lot more traffic to your website. So, ultimately, you’ll see your sales numbers increasing.