When you have a website, an e-commerce shop, or simply a blog, you want to make sure that you have a good track of your visitors. This is why so many people like Google Analytics. After all, it allows you to be on top of your stats. Besides, in case you also sell advertising on your website, you know that it’s very important to use Google Analytics. Most probably, your potential advertisers may want to take a closer look at your analytics before they make you any payment.
One of the best things about Google Analytics is that you have access to real-time data. This way, you’ll be able to see where your visitors are coming from, what content they are viewing, their location, among so many other important factors.
As you know, WordPress is one of the best CMS’s that you can use. While built primarily for blogs, the truth is that the platform evolved and you can now create any kind of website that you have in mind. Thanks to the multiple themes and plugins, both free and paid, you can be sure that when you’re using WordPress, you’ll be able to get your website just like what you imagined.
Considering that most webmasters using WordPress, and since we strongly believe in the importance of using Google Analytics, we decided to show you the 7 best google analytics plugins for WordPress in 2018.
As you can imagine, there are tons of analytics plugins for WordPress. So, we made sure to do a wide search for the best only. In the following list, you will find some plugins that are free, others that are paid, and even others that are fremium. So, here are the 7 best google analytics plugins for WordPress in 2018:
#1: Google Analytics+
One of the best google analytics plugins for WordPress in 2018 is, without any question, the Google Analytics+.
The Google Analytics+ was developed by the WPMUdev team and it is incredibly easy to have it installed and put it to work.
One of the things that we really like about the Google Analytics+ plugin is the fact that you can check all your stats directly from your WordPress dashboard. From checking your bounce rate, your best ages and posts, the referral links, among so many others, you can do it all from your dashboard. In addition, you can see all these information and data in the form of graphs. This will give you a better and faster perspective about your website traffic.
In case you also sell advertisement on your website, you can also count with the Google Analytics+ plugin to help you see how the ads are performing.
If you are one of the many “obsessed” webmasters who love checking their stats, you’re going to like to know that you can see the stats for each one of your posts within the post editor.
#2: GA Google Analytics
When you are looking for an easy to install and use google analytics plugin for WordPress, you need to consider the GA Google Analytics.
The GA Google Analytics plugin will help you get an analytics code for each page of your website. In addition, and to make sure that you get the correct data, you will be able to disable the tracking code for the admin level users. So, this way, when you or any of your employees are editing the website, you won’t be seen as visitors.
One of the main advantages of using the GA Google Analytics plugin is the lightweight and fastness that it delivers. However, this doesn’t mean that it doesn’t include some top features. In fact, when you are using the GA Google Analytics plugin, you can still have advertising tracking as well as you can also have enhanced link tracking. However, in order to see your stats, you will need to use the regular Google Analytics dashboard.
Overall, when you are looking for a light plugin to use, the GA Google Analytics is one of your best options.
#3: Google Analytics for WordPress by MonsterInsights
When you are looking for a professionally developed google analytics plugin, you want to make sure that you consider the Google Analytics for WordPress by MonsterInsights. Developed by Yoast and sold later to Syed Balkhi of WPBeginner, the Google Analytics for WordPress by MonsterInsights plugin is one of the best google analytics plugins for WordPress in 2018.
Counting more than one million active installations, the Google Analytics for WordPress by MonsterInsights is one of the favorite plugins for many webmasters. Besides, one of the main advantages of using it is that you will be able to get all the updates whenever there is any change in both Analytics or WordPress.
With the Google Analytics for WordPress by MonsterInsights, you won’t have any problems connecting your Analytics account to your website and getting started. In addition, you’ll be able to access all the stats directly from your dashboard, saving you a lot of time.
One of the best things about the Google Analytics for WordPress by MonsterInsights plugin is that you can also use it for e-commerce websites. After all, you can easily add tracking links to all your products and pages. The Google Analytics for WordPress by MonsterInsights also enables you page level tracking as well as link and event tracking.
#4: Enhanced Ecommerce Google Analytics Plugin for WooCommerce
When you are using Woocommerce, you want to make sure that you get the best stats. And with the Enhanced Ecommerce Google Analytics Plugin for WooCommerce, this is exactly what you will get.
The Enhanced Ecommerce Google Analytics Plugin for WooCommerce will help you to be on top of your user’s behavior and you won’t even need to log into your Google Analytics account. After all, the analytics dashboard can be seen directly from your WordPress dashboard.
One of the things that we really like about the Enhanced Ecommerce Google Analytics Plugin for WooCommerce is the fact that you can get actual reports and they can be pretty specific. This plugin allows you to get a complete shopping behavior report as well as a buying process report. In addition, you’ll be glad to know that it also supports guest checkout process.
With the Enhanced Ecommerce Google Analytics Plugin for WooCommerce, you can also have view events tracked.
#5: Analytics Counter
The Analytics Counter is another great option when you are looking for the best google analytics plugin for WordPress in 2018. This plugin is really simple to install and you can add the Google Analytics tracking code by manually pasting it or via a simple social sign-in procedure.
When you are using the Analytics Counter plugin, you will be able to see all your visitors hits and the data will be presented in graphs to make it more intuitive. One of the lacks of this plugin is the fact that you can only see the overall stats of your website. So, you won’t be able to see the details about each page and post individually.
In our opinion, the Analytics Counter plugin is one of the best google analytics plugins for WordPress in 2018 for multiple reasons. It provides you with detailed data and reports, it’s easy to install and use, and it features a mobile-friendly design. While you won’t be able to access all your stats directly from the WordPress dashboard, you can still see all the detailed data on your Google Analytics account.
#6: Analytify: Google Analytics Dashboard Plugin for WordPress
Another great plugin that you can use is the Analytify: Google Analytics Dashboard Plugin for WordPress. The main job of this plugin is that it will display your entire Google Analytics dashboard inside your WordPress dashboard saving you a lot of time.
In case you’re just developing your first website in WordPress, we strongly advise you to try out the Analytify: Google Analytics Dashboard Plugin for WordPress. The truth is that this plugin is incredibly easy to use and you’ll be able to access all the data that you want and need in a fast way. From your top content to the top cities and countries, the bounce rate, the best referral sources, among so many others, are easily accessed.
In case you have an e-commerce website and you’re using either Easy Digital Download plugin or the WooCommerce plugin, you can also take advantage of the Analytify: Google Analytics Dashboard Plugin for WordPress. However, this involves an extra fee that allows you to check all your e-commerce data directly on your WordPress dashboard.
#7: Google Analytics WD
Last but not least, you should also consider the Google Analytics WD plugin.
Considered by many as one of the best google analytics plugins for WordPress in 2018, the Google Analytics WD includes both a free and a paid option. While in case you decide to pay, you’ll be able to take advantage of more advanced features, the truth is that the free version is already pretty good.
No matter the version that you choose, you’ll be able to check all your stats directly on your WordPress dashboard which is definitely a plus.
With the Google Analytics WD plugin, you can easily track links with same destinations, menus, buttons, and search boxes using the “Enhanced Link Attribution”. You can also opt for enabling Anonymize IP address to mask the user IPs.